Fragrance display for Clarins at Selfridges

Working in conjunction with Design 4 Retail on behalf of luxury cosmetics brand Clarins UK, Berry Place created multiple large scale droplets for an innovative and exciting installation in London's Selfridges, to promote new fragrance Alien Absolue by Thierry Mugler.

Solid cast acrylic drops in various sizes were displayed to appear to be falling before a spray finished curtain backdrop, the entire installation expertly coloured to match the fragrance. The centre-piece of the display was the one-off CNC-machined solid droplet constructed from a solid 60 kilogram cast billet of clear acrylic!

Client: Clarins UK & Design4Retail