Berry Space

To promote the launch of their J&B Whisky ‘Start a Party Anywhere’ marketing campaign, drinks Company Diageo has sent a disco mirror ball spinning into the stratosphere for the first time.

"Sending a mirror ball into the stratosphere shows the world we know how to start a party anywhere, anytime."

With a small modification carried out by Berry Place the ball sported the J&B brand logo, which was then passed onto scientists from Cambridge University's space flight team who sent it on its way attached it to a helium-filled weather balloon. A camera attached to the balloon caught the ascent on video and can be seen at http://www.youtube.com/watch?v=s4ILColwqvo.

Client - JKR